London rocked last weekend as Salon International hit London. With 48,000+ visitors, the event attracted hairdressers from all over the world – all of whom were treated to a hairdressing spectacular with a truly unique atmosphere.
The Hair Show featured stands and stages that entertained the masses and offered education, trend information and tips and techniques that visitors could take back to the salon. Product and equipment launches, together with the latest tools and salon furniture all attracted huge amounts of attention.
Visitors flocked to HJ’s British Hairdressing Awards Gallery where finalists and nominees pictures could be viewed and perused for the first time this year, and visitors could watch their hairdressing icons appear throughout the Hair Show on the huge number of free stages that were mobbed for the duration of the show.
Salon International also played host to Wella Professionals Trend Vision Award 06 – a national event that recognised the talent of up and coming hairdressers from around the country. Sunday night saw the International Goldwell Elumen Awards hosted, recognising colour technicians from around the globe. The Alternative Hair Show also offered visitors a chance to see avant garde hairdressing as interpreted around the world – while also raising money for Leukaemia Research.
The Salon Live theatre played host to the best educators in the world with Antoinette Beenders, Vidal Sassoon, Angelo Seminara, Richard Thompson and Tim Hartley all offering a breathtaking insight into their personal inspirations. Tigi’s Inspirational Youth allowed 13 individuals to showcase their talents on the biggest platform that British hairdressing has to offer.
Mahogany, Toni & Guy and Vidal Sassoon also educated visitors in the Salon Seminars giving indepth training on the cuts and colours for the coming season, whilst Salon Business Extra shared business information with salon owners and managers.
“Salon International 2006 has been a tremendous success and plans are already in place to ensure that we build on this growth in 2007. For the visitor, there was something for everyone – no matter at what stage of their career – and Salon International delivered on its promise of inspiring business.” - exhibition director, Michael Patey
Visit the Salon International Website – www.SalonExhibitions.co.uk
Don’t forget – Salon International 2007, ExCel, London 13th, 14th and 15th October 2007.